lundi 2 septembre 2019

AT&T against Nexstar Media Group. Is there a winner?


A war is over! The blackout of the Nexstar TV stations by the AT&T satellites, which started early July 2019, is now over. The new retransmission consent will cover almost a hundred DMAs (97) for DirecTV, TV Now and U-Verse TV (all AT&T properties).
During this blackout, Nexstar TV stations could not be received by AT&T subscribers. Therefore ABC's "Good Morning America" gained a little over "Today" (NBC) because more NBC stations were affected.

The inconveniences experienced by subscribers and advertisers were probably important. Some AT&T subscribers no doubt stopped their subscriptions for good since they suffered from the blackout for two-thirds of the summer. For the time being, we do not know what the damages are.
Of course, "terms of the deal were not disclosed"!
It took two months for the two companies to agree. That is a very long time!

AT&T has also signed a multi-year carriage agreement with Starz, Starz Encore, etc.


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