"Now, I know one never knows" says an old famous "talking song byJean Gabin, a French actor. That should be said about media and marketing too.
Teletext should be obsolete, dead, right? Killed by the Web stars and the digital TV sets. Wrong.
A recent survey by ConsumentenBond among 1085 new TV set buyers in the Netherlands (since 2006) shows that 55% use Teletext regularly (many times a week) : for sports scores, news, information on TV programs, weather.
New technology, new equipment do not necessarily change behaviors. It takes sometimes a long time. Data on equipment do not tell all the story. Behaviors are still unpredictable. One device, many users, many uses.
Au début était la première phrase - Laurent Nunez, *L'énigme des premières phrases*, Paris, 2017, Bernard Grasset, 198 p. On entre dans les livres comme dans les œuvres musicales par la pr...